Coyote Marketing Means Business Results

Our first new membership campaign was so successful, The Adelaide Club decided to take a couple of years off from advertising to focus on internal programs instead.
In four years, we used true insight and humour to reverse a seven-year decline and helped push membership up very near capacity. With no price discounting.
Two years later, membership was down slightly, and we were at it again.
We look forward to them not working with us again soon. For more on this success story, or others like it, please

More than once in the 13 years we worked together, Porsche actually ran out of cars to sell.
Luckily, it was a problem Porsche was willing to live with, and by our 10^th year, Canadian sales were up 1000%.
Coyote provided market analysis, planned & executed research and handled advertising in all major media.
By the end of our wonderful time together...
...our little car company was the most profitable in the world.
And yes, it was as much fun as it looks like it was.
Thankfully, we were part of Porsche's problem. For more on this success story or others like it, please

Out of business in a nice way, that is. Our client, MYOB Canada, was so successful that they were bought out by a major competitor.
MYOB started with Coyote in spring, 2000. Their share of the small business accounting software market was less than 10%. They were also below the radar of many consumers and their key competitors.
Just six months later, MYOB was tracking at 20% monthly share. Intuit's market-leading Quickbooks brand suffered most. Their ad investment went up. We were out-spent but not out-smarted. Our success continued.
By fall 2001, Intuit had enough and made MYOB an offer they couldn't refuse. Great for MYOB, the loss of a wonderful client for us. For more on this success story, or others like it, please

It's not that we don't like our clients, it's just that we both (client & agency) seem to be very busy moving their business forward.
Many can do better—or at least more regular—lunch.
Very, very few can get you better business results. For proof, please

That's never our purpose, anyway. We're more interested in using great creative thinking to get you financial rewards.
If what you want is creative awards,
we can direct you to agencies that do that well.
If it's business results you're interested in, please

No, we're not part
of a multinational agency network.
But if and when that's necessary, we can, ugh, network like one.
Think of us as one-of-a-kind.
Like our results. For proof, please

Coyote provides marketing consulting and full-service marketing communications to Canadian & North American businesses. This includes digital & traditional advertising strategy & execution and social media strategy & community management. We have no area of concentration—what we specialise in is results.