sidebar US politics is a very difficult topic to be impartial on. We’ve attempted to present the facts along with their sources. We’ve indicated our assumptions and opinions. Feel free to comment if you see otherwise. Definitely help us correct any inaccurate fact. Brand positioning [...]
Every generation or so, we like to revisit the topic of demographics. To be fair, we’ve only done that once previously, here: THOSE PESKY MILLENNIALS BY THE NUMBERS. This previous post was in 2015, so it was far from being a traditional generation ago. It’s [...]
off-topic alert This post was going in a different direction until last week’s OpenAI news. It was going to be a cute analogy where ChatGPT is the child prodigy, Sam Altman and the coders at OpenAI are the hockey parents expecting their kid to go [...]
First question: Does the world really need another AI blog post? ChatGPT is (strangely) equivocal when asked this question. I guess it hasn’t been coded to have an ego. So here’s our take on where we’re at with AI, the good, the bad and [...]
The marketing world is currently all aTwitter about ChatGPT, a newly-released AI-driven chatbot technology, and what it will mean for the future of marketing. The wider Western world is all aTwitter about a nuclear fusion experiment in a California-based laboratory that has created a ‘net [...]
It doesn’t happen very often, but every once in a while, a brand you really love will break your heart. VW and Loblaws are brands beloved by consumers for decades of quality products and services. Also beloved by marketers for decades of great marketing [...]
