THE INSCRUTABLE HUAWEI BRAND

Warning: We’re going to stray into geopolitics here. You can't talk about the Huawei brand in any depth without doing so. Branding by MarketingHuawei entered Canada selling low-end mobile devices to mobile service carriers. Starting in 2014, mid and high-end devices arrived, marketed to [...]

By |2019-04-11T20:34:23-04:00April 10th, 2019|Creative, News, Strategy, World|2 Comments

WHAT RIM NEEDS TO DO NOW

My answer to this question started off as a tweet, but once again, the density of thought (see MW post DENSITY OF THOUGHT) required by the twitter medium escaped me. Forgive me. First of all, some perspective. We should acknowledge that very successful companies often experience [...]

By |2017-05-30T18:46:50-04:00April 3rd, 2012|News, Strategy, Technology|Comments Off on WHAT RIM NEEDS TO DO NOW
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