DINOSAUR OR COCKROACH?

The Economist recently weighed in on the state of the advertising industry. More specifically, the multinational advertising giant part of the industry. Curiously, Sir Martin Sorrell is quoted in overly-optimistic tones, and two weeks later, he quickly and quietly disappeared. All Economist articles are very [...]

By |2018-05-22T19:14:57-04:00May 22nd, 2018|News, Strategy, Technology|Comments Off on DINOSAUR OR COCKROACH?

PORSCHE AS A SERVICE?

Like most, we follow news on our favourite brands. We’re particularly interested in news on a favourite brand that is, or has been, a client. So a recent press release from Porsche Cars North America (PCNA)[1], the US subsidiary of Stuttgart-based Dr. Ing. h.c. F. [...]

By |2017-12-05T15:13:14-05:00November 9th, 2017|News, Strategy, Technology|Comments Off on PORSCHE AS A SERVICE?

CAN’T GET NO SATISFACTION

I don’t believe this is the appropriate forum for comment on Donald Trump, President of the United States. This post is about Donald Trump, the person, which in his case, is the Donald Trump brand—right up Coyote's alley. I’ll do my best to stay on topic. [...]

By |2018-02-09T21:52:39-05:00August 24th, 2017|Creative, News, People, World|Comments Off on CAN’T GET NO SATISFACTION

THE PUBLICIS STUNT

As everyone knows, the big news at the end of this year’s Cannes Lions International Festival of Creativity was Publicis Groupe’s announcement that they are suspending all creative awards participation for the next 12 months, including the 2018 Cannes Lions. The stated purpose was to [...]

By |2024-11-06T13:11:28-05:00June 27th, 2017|Creative, Digital, News, People|Comments Off on THE PUBLICIS STUNT

THE PORSCHE LANDMARK

Earlier this month, Porsche AG celebrated the production of its one millionth 911 model. This is big news for the 24,500 people that work for Porsche, the 15,000 or so Porsche dealer employees, Volkswagen Group (Porsche’s parent), the less-than-a-million current Porsche owners and the multiple [...]

By |2018-09-06T16:32:16-04:00May 29th, 2017|News, Strategy|Comments Off on THE PORSCHE LANDMARK
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